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Marketing and Brand

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I’m a Divvy bikes member and fan, but there have been some speed bumps in my Divvy user experience.

Share:Divvy Bikes Review
7 min read

Big data opens up whole world of insight for designers, but only if we focus on the actual users behind the numbers.

Share:Is It Time to Forget Big Data and Focus on Real People?
5 min read

In an excerpt from The Simplicity Cycle, author Dan Ward explains how to leverage complexity and simplicity to achieve goodness in design.

Share:The Simplicity Cycle: Soda, Swordsmen, and Road Maps
13 min read

Offering multiple channels for users to interact with your business isn’t enough. You need to put them at the center of a seamless omni-channel ecosystem.

Share:5 Elements of Omni-Channel User Experiences
6 min read

Here they are! The winners of the 2014 international Design for Experience awards.

Share:Announcing Winners in the 2014 Design for Experience Awards
10 min read

The keys to being a successful UX designer in an ad agency environment are creativity and flexibility.

Share:How to Succeed as an Experience Designer in Advertising Agencies
4 min read

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