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Home ›› Human factors ›› Page 24

Human factors

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A divisive tool among practitioners, personas can bring the perspective of your end users into the design process and help build consensus among stakeholders.

Article by Shlomo Goltz
Share:Persona Grata
6 min read
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Post-Service Personas help you understand the emotions of users after they end their relationship with a service or product, leading to better closure experiences.

Article by Joe Macleod
Share:Using Post-Service Personas to Design Closure Experiences
3 min read
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Taking data with the richness of what Minority Report showed us and giving it the kind of approachable interface seen in Her.

Article by Tutti Taygerly
Share:Designing Big Data for Humans (with a Little Help from Hollywood)
4 min read
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Helping people make good financial decisions requires design that accounts for loss aversion and the salience of losses.

Article by Colleen Roller
Share:Designing Effective Experiences for Financial Services
9 min read
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As technology becomes more sophisticated and intertwined with our daily lives, customers will seek proactive experiences that anticipate and satisfy their needs.

Article by Tony Costa
Share:Proactive Experiences and the Future of UX
4 min read
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Making sound financial choices requires people to behave in ways that challenge many of our tried-and-true experience design methods.

Article by Colleen Roller
Share:What Prevents Users from Making Better Financial Decisions?
7 min read
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