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Home ›› Empathy ›› Page 22

Empathy

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Persona Power

  • Business Value and ROI, Consumer products, Customer Experience, Design, Design Tools and Software, Empathy, Ethnography, Human factors, Interaction Design, Internal Company Dynamics, Personal and Professional Development, Personas, Product design, Project Management, Psychology and Human Behavior, Requirements and Specifications, Research Tools and Software, Team Dynamics, Technology, Usability

Looking at personas, goals, and scenarios relative to the characters, plot, and objectives of a novel or movie can help designers avoid self-referential thinking.

Article by Shlomo Goltz
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5 min read
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Persona Grata

  • Business Value and ROI, Customer Experience, Design, Design Tools and Software, Emotion, Empathy, Human factors, Interaction Design, Marketing and Brand, Personal and Professional Development, Personas, Product design, Project Management, Requirements and Specifications, Research Methods and Techniques, Strategy, Technology, Usability, Vendor-Client Relationships, Working With Stakeholders

A divisive tool among practitioners, personas can bring the perspective of your end users into the design process and help build consensus among stakeholders.

Article by Shlomo Goltz
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6 min read
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Using Post-Service Personas to Design Closure Experiences

  • Business Value and ROI, Customer Experience, Design, Design Tools and Software, Emotion, Empathy, Human factors, Personas, Product design, Social Networking, Working With Stakeholders, Workshops and Brainstorming

Post-Service Personas help you understand the emotions of users after they end their relationship with a service or product, leading to better closure experiences.

Article by Joe Macleod
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3 min read
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How to Use Persona Empathy Mapping

  • Customer Experience, Design, Design Tools and Software, Emotion, Empathy, Personas, Product design, Project Management, Psychology and Human Behavior, Research Methods and Techniques, Research Tools and Software, Sketching, Working With Stakeholders, Workshops and Brainstorming

A workshop activity that forges alignment on user needs, goals, and pain-points, Persona Empathy Mapping bridges the gap between personas and design concepts.

Article by Nikki Knox
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5 min read
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The Eight Most Common Mistakes Made on UX Design Projects

  • Agile and Iterative Process, Analytics and Tracking, Business Value and ROI, Design, Development, Direct Observation Research, Empathy, Internal Company Dynamics, Marketing and Brand, Personal and Professional Development, Personas, Presentations, Product design, Project Management, Research Methods and Techniques, Team Dynamics, Technology, Vendor-Client Relationships, Working With Stakeholders

Arrogance and seven other common mistakes can easily derail a design project. Avoid them all.

Article by Joseph Dickerson
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3 min read
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For Developers, a Little UX can Go a Long Way

  • Design, Development, Emotion, Empathy, Employee Experience, Flow and Immersion, Personal and Professional Development, Product design, Project Management, Team Dynamics, Technology, Usability

Understanding the user-centered goals driving product design will help developers add extra value as the software development process continues to evolve.

Article by Arijit Banerjee
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4 min read
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