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Emotion

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We talked to Sphero’s Chief Product Officer John Blakely about UX, the breakout bot BB-8, and the nature of play. And, of course, a galaxy far, far away.

Article by Gigi Peccolo
Share:The Toy Awakens: The UX of Sphero, Star Wars and BB-8
7 min read
bb8-interview-small-final

“X: The Book” is both a crash course in architecting great experiences and simultaneously a must-read for any designer looking to brush up on his trade.

Article by Gigi Peccolo
Share:Book Review – “X: The Experience When Business Meets Design”
7 min read
exp-design-small

Empathy is the key to creating a UX that will actually make users happy, and a truly empathetic UX begins even before there’s a product to design.

Article by Q Manning
Share:The Keys to Designing an Empathetic User Experience
4 min read
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