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Design Research

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Explore how design researchers can earn the trust and buy-in that give studies impact, even as AI shifts how teams work.

Article by Sara Fortier
Earning the Right to Research: Stakeholder Buy-In and Influence in the AI x UX Era
  • The article emphasizes that synthetic data and AI tools promise speed, but not the alignment or shared purpose that makes design research effective in solving design problems.
  • It asserts that meaningful human-centred design begins with trust and the permission to conduct research properly (i.e., strategically).
  • The piece outlines how to build stakeholder buy-in for design research through practical strategies that build influence piece by piece within an organization.
  • Adapted from the book Design Research Mastery, it offers grounded ways to enable impactful user studies in today’s AI-driven landscape.
Share:Earning the Right to Research: Stakeholder Buy-In and Influence in the AI x UX Era
12 min read

Discover how to design a website that truly serves diverse user needs. This article reveals the power of combining user-focused design with data-driven insights to create impactful, goal-oriented digital experiences.

Article by Aalap Doshi
Creating a User-Focused, Metrics-Backed Website for an Organization that Has Diverse Offerings
  • The article explores creating a user-centric website for organizations with diverse offerings, focusing on aligning design with user needs and goals.
  • It emphasizes the role of analytics and user research in validating assumptions and continuously refining the user experience.
  • In this piece, practical steps are provided to integrate metrics-backed insights with user-focused design for impactful digital experiences.
Share:Creating a User-Focused, Metrics-Backed Website for an Organization that Has Diverse Offerings
13 min read

Learn how to design and facilitate impactful co-creation sessions that inspire collaboration, spark creativity, and align diverse perspectives for meaningful outcomes.

Article by Aalap Doshi
Designing and Facilitating a Co-Creation Session
  • This article delves into the process of designing and facilitating effective co-creation sessions to foster collaborative innovation.
  • It outlines key steps, including planning, creating a structured agenda, and using tools to engage participants meaningfully.
  • The piece highlights how co-creation sessions can drive creativity, align diverse stakeholders, and generate actionable outcomes for complex challenges.
Share:Designing and Facilitating a Co-Creation Session
3 min read

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