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Analytics and Tracking

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User-centered designers and researchers now have the tools and techniques to deliver more personalized (and valuable) experiences than ever before.

Article by Matthew Fiore
Share:Creating Savvy and Sophisticated User Experiences through Personalization
5 min read
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Potent lessons in improving user-centered designs from an unlikely source: Laura Dern.

Article by Steve Tengler
Share:Five User Experience Lessons from Laura Dern
8 min read
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Often mocked and misunderstood, when created with diligence and integrity, personas are an extremely valuable design tool.

Article by Kyra Edeker, Jan Moorman
Share:Love, Hate, and Empathy: Why We Still Need Personas
6 min read
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Taking stock of your content’s punch and relevance to users reveals pathways to rewarding interactions.

Article by Lindy Roux
Share:Putting Your Content to Work: A user-centric approach to evaluation
4 min read
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Social networking buttons are designed to get users sharing content, but do they work?

Article by Tania Lang
Share:Content Sharing and Social Networking Buttons
5 min read
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Alex Faaborg, Principal Designer at Mozilla, discusses net neutrality, Internet freedom, and the UX principles behind Firefox’s design.

Article by Alex Faaborg
Share:Retrospective on the Design and Philosophy of Firefox
1 min read
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Did you know UX Magazine hosts the most popular podcast about conversational AI?

Listen to Invisible Machines

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