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- Using Salience to Guide User Decision-Making
Most websites are designed with the intent, or the assumption, that people who visit those sites will do something, that they will take some sort of action. Indeed, website goals are rarely achieved unless users of the site do take action. Nonprofit org ...
Article - Colleen Roller - March 01, 2012 - 5 comments - 0 attachments
- Are You Saying “No” When You Could Be Saying “Yes” in Your Web Forms?
Error messages seem like an unimportant and incredibly boring part of crafting a user experience. But the tonality of error messages can swing the experience around from an almost certain abandonment to a conversion. Some years ago, while checking i ...
Article - John Ekman - February 29, 2012 - 9 comments - 0 attachments
- Managing Enterprise Content: A Unified Content Strategy (2nd Edition) (Voices That Matter)
We can't just design content for one channel, device or medium anymore; we need to design responsive structured content to reach customers anytime, anywhere, and on any device. And we can't do that until we can define how each element associated with ...
Resource - Ann Rockley, Charles Cooper - December 31, 1969 - 0 comments - 0 attachments
- Free eBook: Six Circles – An Experience Design Framework
As technology has advanced, the importance of how humans interact with systems, machines, and each other, have also advanced into a fusion of disciplines, coalescing under the banner of "user experience." And though "experience" is a vast and abstract n ...
Article - UX Magazine Staff - February 23, 2012 - 3 comments - 0 attachments
- Conversion Conference West 2012 San Francisco
Conversion Conference is a two-day professional event focused exclusively on conversion rate optimization. Scheduled for March 5-6 at the Marriott Marquis in San Francisco, Conversion Conference offers marketers the opportunity to learn the latest strat ...
Event - Tiffany Hampton - February 21, 2012 - 0 comments - 0 attachments
- Content Strategy for the Web (2nd Edition) (Voices That Matter)
If you’re like most organizations, your content problems seem insurmountable. Unanswered questions keep you up at night: How much content do you have? Where does it live? What does it say? Who owns it? Is it helping your business and satisfying your ...
Resource - Kristina Halvorson, Meilssa Rach - December 31, 1969 - 0 comments - 0 attachments
- Develop a Successful Conversion Optimization Strategy in 5 Steps - Free Whitepaper
Implementing a Conversion Optimization approach to a lead-generation or ecommerce website can improve the business value of the website. This White Paper provides the framework for developing the business case as well as an approach to opt ...
Resource - Chris Goward - February 21, 2012 - 0 comments - 0 attachments
- Six Circles – An experience design framework (PDF version)
James Kelway started the Six Circles – an Experience Design Framework, as an enquiry into how different design principles can be applied to the field of digital product design. The principles studied led to the emergence of six core themes; persuasio ...
Resource - James Kelway - February 16, 2012 - 1 comment - 0 attachments
- Six Circles – An experience design framework (.Epub version)
This Epub version was created for Macs first, however, however, you can use http://www.magicscroll.net/ as a Chrome plugin or for Firefox https://addons.mozilla.org/en-US/firefox/addon/epubreader/ . Or you can download the PDF version here: Six ...
Resource - James Kelway - February 01, 2012 - 0 comments - 0 attachments
- Healthcare Experience Design Conference
Improving Health through Human-Centered Design and Technology Speakers Include: Todd Park, Jonathan Bush, Robyn O’Brien, Gary Hirshberg, BJ Fogg, and Stephen Anderson. Please check out the full speaker roster and agenda: www.hxdconf.com ...
Event - Amy Cueva - January 19, 2012 - 0 comments - 0 attachments