Sachendra Yadav
Sr UX Strategist , Human Factors International
Expertise: Android, Apple iOS, Business Value and ROI, Contextual User Studies, Design, Heuristics, Human factors, Information Design and Architecture, Interaction Design, iPhone, Location-Based Services, Mobile Applications, Mobile Technology, Persuasive Design, Psychology and Human Behavior, Strategy, Tablet, The Business of UX, Touch, Usability, UX Education, Windows Phone, Working With Stakeholders
BIO
Sachendra Yadav is a Sr. UX Strategist at Human Factors International. He has worked in mobile user experience and product strategy since 2001, and has worked across the mobile value chain, including mobile operators, device manufacturers, app developers, and platform vendors. He holds patents in Usability/Human Factors and UI Design areas.
With a diverse background and passion for the many ways people interact with technology, Sachendra's expertise lies in creating intuitive and desirable products by blending users’ needs with business objectives.
Always keen to discover and share insights on the intricacies of technology, mobility and user experience, he jots down his thoughts on his blog.
Say hi on Twitter @sachendra.
ON THE WEB
Website: http://sachendra.wordpress.com
Twitter: http://twitter.com/sachendra
Facebook: http://www.facebook.com/sachendray
LinkedIn: http://www.linkedin.com/in/sachendra
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