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Five Lessons Every Experience Designer Сan Learn From Stand-Up Comedians

  • Customer Experience, Design, Design Theory, UX Education, UX Magazine

What can UX designers learn from stand-up comedians?

Article by Jay Mays
IDEAS IN BRIEF
Five Lessons Every Experience Designer Сan Learn From Stand-Up Comedians
  • As experience design continues to become more widely adopted and utilized by organizations of every size, experience designers are more likely to find themselves presenting their ideas to stakeholders.
  • Many comedian techniques have special resonance in the realm of experience design.
  • Become a UX comedian by taking these simple steps:
    • Don’t prepare too much content
    • Start with a story
    • Communicate value before asking for an investment
    • Know how and when to improvise
    • Bear in mind that different stakeholders respond to different approaches
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8 min read

How to Redesign an App: When to Do It and What to Start With

  • Customer Experience, Design, Usability, UX Education, UX Magazine

How to redesign an app and what is the purpose of doing a redesign?

Article by Kateryna Mayka
IDEAS IN BRIEF
How to Redesign an App: When to Do It and What to Start With
  • Kateryna Mayk, a content specialist at a SaaS design agency who writes about UI/UX design, defines the purpose of doing a redesign and helps you know if its time for a redesign.
  • Learn more about common reasons for an app redesign:
    • Outdated aesthetics
    • Negative customer reviews
    • Complex interface
    • Rebranding
  • If you do decide to redesign your application, you should think carefully about how to improve not only the appearance (UI) but also the feel of the application (UX).
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9 min read

The high-impact UX design areas of 2022-2030

  • Customer Experience, Decision Architecture, Design, Design Theory, UX Education, UX Magazine

What can we learn from recent years about big emerging UX design problems to solve in the near and the far future?

Article by Yaron Cohen
IDEAS IN BRIEF
The high-impact UX design areas of 2022-2030
  • Even though the UX field is relatively young, it already has a high impact on various aspects of our life.
  • Yaron Cohen, the Senior UX Researcher at RBC, shares a collection of new interesting problems the UX community will likely tackle in the rest of the 2020s including. What these areas have in common is:
    • Solutions with focus on back-end technology
    • Low market concentration
    • The need for government regulation to boost trust
  • The author lays out four UX challenges to solve in the coming years:
    • Helping to make society environmentally-conscious
    • Facilitating international travel in the post-COVID era
    • Reimagining money through digital currencies
    • Decentralizing the Web with blockchain
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9 min read

5 Reasons Why Designing Simple Experiences is Psychologically Impossible

  • Behavioral Science, Customer Experience, Design, Design Theory, Neuroscience, Usability, UX Education, UX Magazine

Simple is exponentially harder than complex, namely because there’s a psychological chasm that most teams cannot surpass… or perhaps they have not been setup to succeed.

Article by Joe Smiley
IDEAS IN BRIEF
5 Reasons Why Designing Simple Experiences is Psychologically Impossible
  • Designing simple and seamless experiences is exponentially harder than designing complex solutions
  • Simple solutions require an extraordinary amount of time, money, and skill
  • Other obstacles to simple design include complexity bias, loss aversion, unpredicted behavior, and fear of risks
Read the full article to learn more about the psychology behind designing a simple experience.
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5 min read

DIAGNOSING CUSTOMERS’ NEW BEHAVIOR DURING THE PANDEMIC

  • Behavioral Science, Customer Experience, Emotion, The Business of UX, UX Education, UX Magazine

Even when things are going pretty well, we still have a negative bias. There is something perverse about never being happy with objective successes either.

Article by Colin Shaw
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7 min read
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