- Business Value and ROI, Contextual User Studies, Direct Observation Research, Ethnography, Research Methods and Techniques, Strategy
An examination of the business value of ethnography in user-center technology.
Article by Victoria Bellotti, PARC
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Strategy
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Usability pro Dana Chisnell reviews the new book by Nate Bolt and Tony Tulathimutte.
Article by Dana Chisnell
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The creators of RedLaser, a popular iPhone app, tell the UX story behind their success.
Article by Jeffrey Powers, Vikas Reddy, Jeremy Olson
- Personas, Prototypes, Strategy, Wireframes, Working With Stakeholders
Abbreviated processes rely on trust, collaboration, and prototyping to build consensus and confidence.
Article by Jared Lewandowski
- Business UX Leaders, Business Value and ROI, Customer Experience, Internal Company Dynamics, Interviews, Prototypes, Strategy, Team Dynamics
How FedEx is improving the user experience of its systems, building an effective UX practice area, and moving the entire company toward strong UX competency.
Article by Brice Stokes, Thomas Wicinski, Mike Downey
- Customer Experience, Internal Company Dynamics, Interviews, Personal and Professional Development, Strategy, The Business of UX, Usability
Getting companies to care about good experiences by bringing them into the conversation with users.
Article by Mark Hurst, Michael Grossman
