Strategy Archives

On the Ground at Forrester’s West Coast Forum

Business UX Leaders, Business Value and ROI, Conferences, Customer Experience, Design, Design Theory, Employee Experience, Employment and Hiring, Internal Company Dynamics, Marketing and Brand, New and Emerging Technologies, Prototypes, Research Methods and Techniques, Research Tools and Software, Strategy, Team Dynamics, The Business of UX, Usability, User Reported Feedback

Forrester’s West Coast Forum provided a fertile environment for learning about the importance and implementation of customer experience.

Article by Alison Lawrence, Didus

October 16, 2013

6 min read

Using Adaptive Design in the Quest for Future-Proof Designs

Android, Apple, Apple iOS, Business Value and ROI, Content and Copy, Content Strategy, Design, Design Theory, Design Tools and Software, Development, Information Design and Architecture, Interaction Design, Interface and Navigation Design, iPad, iPhone, Mobile Applications, Mobile Technology, New and Emerging Technologies, Operating Systems, Product design, Product Releases and Redesigns, Prototypes, Strategy, Tablet, Technology, Touch, Usability, Vendor-Client Relationships

With the proliferation of new mobile devices and operating systems, each with specific requirements, an adaptive design strategy creates products that adapt over time.

Article by David Sachs

October 15, 2013

6 min read

Is UX Your Achilles?

Agile and Iterative Process, Apple, Business Value and ROI, Contextual User Studies, Design, Design Tools and Software, Development, Google, Interaction Design, Interface and Navigation Design, Mobile Applications, Mobile Technology, New and Emerging Technologies, Personal and Professional Development, Product design, Prototypes, Research Methods and Techniques, Strategy, Technology, Twitter, Usability, User Acceptance Testing

Experienced developers who have been in the game for more than a decade often find the subtleties of UX can be a bit of a mystery, but there are ways to get up to speed.

Article by Zahid Jiwa

October 8, 2013

4 min read

Designing for Imperfection in Action

Agile and Iterative Process, Design, Design Theory, Design Tools and Software, Development, Form design, Information Design and Architecture, Input devices, Interaction Design, Interface and Navigation Design, Location-Based Services, Mobile Applications, Mobile Technology, New and Emerging Technologies, Patterns and Components, Privacy and Data Security, Product design, Product Releases and Redesigns, Project Management, Psychology and Human Behavior, Research Methods and Techniques, Software, Strategy, Technology, Usability, Wireframes

Embracing the messiness and complexity of the systems, users, and contexts we’re designing for can yield flexible future-proofed products.

Article by Steven Hoober

October 2, 2013

8 min read

The Elements of a Style Guide

Content and Copy, Content Strategy, Design, Design Tools and Software, Employee Experience, Internal Company Dynamics, Internal Company Systems and Intranets, Marketing and Brand, Personal and Professional Development, Social Media Marketing, Social Networking, Strategy, Team Dynamics

A dynamic style guide won’t make your content great, but it will provide consistency, improve communication, save time, and support great content.

Article by Kate Kiefer Lee

September 24, 2013

8 min read

Design for Experience: Adoption of Experience Strategy

Business UX Leaders, Business Value and ROI, Conferences, Customer Experience, Design, Design for Experience Awards, Design Theory, Employee Experience, Internal Company Dynamics, Marketing and Brand, New and Emerging Technologies, Presentations, Short News, Strategy, Team Dynamics, The Business of UX

A closer look at the Design for Experience awards category: Adoption of Experience Strategy

Article by UX Magazine Staff, Design for Experience

September 20, 2013

1 min read

Strategy

On the Ground at Forrester’s West Coast Forum