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Strategy

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Stop Doing Digital Transformation

  • Project Management, Strategy, Technology for the Common Good, UX Magazine

Start using service design for organisational change.

Article by Jessica Sherratt
IDEAS IN BRIEF
Stop Doing Digital Transformation
  • According to the author, there are many ways digital transformation can go wrong – ignoring the human layer, money and time disbalance, and using digitisation only.
  • The author believes that organizations should prioritize a more human-centered and experimental approach to change-making if they are to transition successfully.
  • The article covers the main concepts of successful digital transformation:
    • service design;
    • human-centered solutions;
    • lean approach.
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6 min read
Digital transformation

Designers, Excellence Is Not Accidental

  • Agile and Iterative Process, Business UX Leaders, Design, Personal and Professional Development, Strategy, The rise of design, UX Education

Excellence is deliberate.

Article by Nate Schloesser
IDEAS IN BRIEF
Designers, Excellence Is Not Accidental
  • The author speculates on reaching excellence in design backing the arguments with his own experience of delivering product strategy for Internet and Screen Accountability software Covenant Eyes.
  • Excellence in design is not something that comes to you naturally; it is deliberate and comes with effort.
  • Excellence starts with mastering design skills through learning, making mistakes, and, eventually, making a habit of putting to work everything you’ve learned.
  • In the pursuit of excellence, intelligent execution is an essential step. The author advises that you should always take into account the environment in which the plan is to be implemented. Also, you should have a thorough awareness of the framework and the organization you are working with.
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6 min read

A linear thinker, a design thinker and a systems thinker walk into a bar…

  • Conversational Design, Data visualization, Design Theory, Human factors, Sketching, Strategy, UX Education, UX Magazine

Visualization of different ways of thinking about and solving complex problems.

Article by Houda Boulahbel
IDEAS IN BRIEF
A linear thinker, a design thinker and a systems thinker walk into a bar…
  • The author provides a vivid example to demonstrate the differences between various types of thinking — linear, design, and systems.
    • Linear thinking divides the problem into smaller sections, addressing each one independently.
    • The search for the best solution starts with the user’s needs and behavior in the search for design thinking.
    • With a focus on interactions and relationships between things, systems thinking adopts a more comprehensive perspective.
  • We place a lot of emphasis on linear thinking as a society. The author believes that the key to the most effective solutions lies within all three types combined.
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3 min read
A linear thinker, a design thinker and a systems thinker walk into a bar

Listening To Users: On How To Make a Professional Standard

  • Customer Experience, Design, Strategy, Usability, UX Education, UX Magazine

Who said that design isn’t trendy in government land? Learn more about how you can professionally approach the concept of ‘listening to citizens’ in your organization by making good standards.

Article by Maike Klip
IDEAS IN BRIEF
Listening To Users: On How To Make a Professional Standard
  • The article covers how you can professionally approach the concept of ‘listening to citizens’ in your organization by making good standards.
  • The author set up a feedback loop between citizens, government counters and policy in an organization and discovered the following perspectives that build up on each other, like a pyramid:
    • Strategy
    • Quality
    • Information flows
    • Structure
    • Culture
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12 min read
Listening to users: on how to make a professional standard 

Fear and Loathing in Design Strategy

  • Design, Emotion, Strategy

The most common fears that hamper the design process and what it takes to transform clients into advocates for your approach.

Article by Matthew Franks
IDEAS IN BRIEF
Fear and Loathing in Design Strategy
  • Going through the design process might be scary for clients since it implies exploring new ideas. Many are generally unfamiliar with design strategy.
  • Some common fears include testing ideas on specific demographic groups, using unconventional research methods, and drawing conclusions based on synthesized data sets.
  • These fears create significant barriers to innovation in design and the best way to overcome them is to involve clients in the design process.

Read the full article to learn more about how fear affects the design process, to help you better empathize when this happens.

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8 min read

Demystifying Venture Designer

  • Product design, Strategy, Usability

Skills you need to become a venture designer, and beyond.

Article by Fergie Leung
IDEAS IN BRIEF
Demystifying Venture Designer
  • Venture design goes beyond UX to turn an idea into a product by applying the venture development process and minimizing business risks
  • The venture design framework consists of 7 phases to help focus on product design and scale
  • Venture designers’ job is not only about optimizing UX, but also maximizing the total value delivered. That’s why a venture designer has to develop a broad range of skills.

Read the full article to get more perspective on what venture design is from a venture designer.

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4 min read
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