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Strategy

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We’re Living in an Experience Economy, Design Accordingly

  • Business UX Leaders, Business Value and ROI, Consumer products, Customer Experience, Design, Marketing and Brand, Personal and Professional Development, Product design, Strategy, Technology, Usability

As the line between digital and non-digital experiences continues to dissolve, a look at some of our recent articles suggests ways designers can remain in-step.

Article by UX Magazine Staff
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Creating a Customer Ecosystem Using Brand Experience Metaphors

  • Business Value and ROI, Consumer products, Customer Experience, Design, Design Theory, Design Tools and Software, Flow and Immersion, Marketing and Brand, Personas, Product design, Research Methods and Techniques, Storytelling, Strategy, Technology

Choosing a metaphor that helps us identify a brand’s character can provide a launching point for creating an effective customer journey.

Article by Tom Schneider
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Five Customer Experience Lessons Coffee Taught Me

  • Business UX Leaders, Consumer products, Customer Experience, Design, Design Theory, Empathy, Entertainment and Humor, Marketing and Brand, Personal and Professional Development, Strategy, Usability, Vendor-Client Relationships

A lifetime pursuing CX excellence culminates in a great cup of coffee and five tips for nailing customer experience.

Article by Tyler Wells
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5 min read
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Why UX Designers Need to Think like Architects

  • Consumer products, Design, Design Theory, Government and Public Services, Information Design and Architecture, Interaction Design, Interface and Navigation Design, Mobile Applications, Mobile Technology, Personal and Professional Development, Product design, Project Management, Strategy, Team Dynamics, Technology, Usability, Vendor-Client Relationships, Visual Design

A look at the parallels between architects and user experience designers, and how the latter group can benefit from the work of the former.

Article by Rima Reda
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6 min read
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QuickPanel: Dyslexia

  • Accessibility, Consumer products, Content and Copy, Content Strategy, Contextual User Studies, Customer Experience, Design, Development, Healthcare, Information Design and Architecture, Interaction Design, Interface and Navigation Design, Mobile Applications, Mobile Technology, New and Emerging Technologies, Product design, Product Releases and Redesigns, Requirements and Specifications, Strategy, Technology, Technology for the Common Good, Usability, User Adoption, Visual Design

UX experts Jason CranfordTeague, Sarah Horton, and Debra Gelman discuss accessibility issues and solutions relating to dyslexia.

Article by Mary Jean Babic
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9 min read
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Diversity, Communication, and Insight are Winning Ingredients for JUXT

  • Business UX Leaders, Design, Design for Experience Awards, Employee Experience, Internal Company Dynamics, Personal and Professional Development, Project Management, Strategy, Team Dynamics, Technology, The Business of UX, Vendor-Client Relationships

A closer look at the results in the Effective Agency Team category of the international Design for Experience awards, featuring the winner: JUXT.

Article by UX Magazine Staff
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