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Home ›› Marketing and Brand ›› Page 29

Marketing and Brand

Read these first

Forrester’s Harley Manning discusses customer and user experience strategy.

Article by Harley Manning, Forrester Research
Share:Making User and Customer Experience a Business Competency
18 min read
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The creators of RedLaser, a popular iPhone app, tell the UX story behind their success.

Article by Jeffrey Powers, Vikas Reddy, Jeremy Olson
Share:How UX Can Drive Sales in Mobile Apps
23 min read
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A discussion amongst thought leaders from eBay, Discovery Channel, Google, and Adobe.

Article by Ryan Stewart, Alan Lewis, Scott Green, Randy Rieland, Tony Hillerson
Share:Failing Fast: Getting Projects Out of the Lab
12 min read
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