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The importance of a formalized methodology in behavioral design.

Article by Ignacio Parietti
Design Products That Drive Behaviors: The Role of a Formalized Methodology
  • The article discusses the importance of a formalized methodology in behavioral design to create products that drive specific behaviors in users and outlines the “Behavioral Design Models” approach as a structured framework for achieving this.
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3 min read

Personalization, engagement, and efficiency—discover how AI and ML are shaping the future of UX design and revolutionizing user experiences.

Article by Ali Abdu
The Future of UX Design: How AI and Machine Learning Are Changing the Way We Design
  • The article cover how AI and ML transform UX design with the following 3 points:
    • Personalization.
    • Engagement.
    • Efficiency.
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4 min read

Embracing the Balance: Nurturing Humanity in an AI-Driven World. Depending on who you ask, AI is either empowerment or a means to take your job. I fall into the former camp, empowerment, and here’s why.

Article by Chris Kernaghan
Amidst All The AI Hype, Remember The Human Touch
  • The article emphasizes the importance of maintaining human connection and empathy in an AI-driven world.
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4 min read
Article by Andrea Pacheco
What I Learned as a Product Designer at Apple
  • In this article, the author reflects on their experience as a product designer at Apple and shares valuable lessons they learned in areas such as effective communication, storytelling, trusting instincts, and embracing simplicity, among others.
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8 min read

A look into the revolutionary combination of Design Thinking and AI, showcasing how ChatGPT empowers the creative process.

Article by Vincent Hunt
Design Thinking and AI: Enhancing User-Centered Design with ChatGPT
  • Integrating the AI tool ChatGPT into design thinking enhances the process by gathering user feedback, generating ideas, and validating prototypes.
  • ChatGPT simulates user interviews, providing valuable insights for creating empathy maps and understanding user needs.
  • The AI model enables quick and cost-effective creation of text-based prototypes, facilitating efficient testing and validation of design concepts.
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3 min read

If you’re a fan of cartoons, you’ve probably seen that moment when the main character has a great idea, and a lightbulb turns on in their brain. Or maybe a genius plan falls into place. Well, “aha moments” aren’t just for cartoon characters. Businesses need them too.

Article by Adam Fard
Manufacturing “Aha Moments” For Your Users
  • An “aha moment” is the moment your users realize the value your product provides. The author suggests that finding the “aha moment” for your product starts with user interviews and usability testing to understand your users’ habits, priorities, and wants.
  • According to the author, to facilitate the “aha moment” for your users, you should focus on:
    • Onboarding;
    • Personalization;
    • Removing barriers or bottlenecks in the user experience.
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7 min read

Did you know UX Magazine hosts the most popular podcast about conversational AI?

Listen to Invisible Machines

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