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Decision Architecture

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Users assess the perceived cognitive load of engaging with your product or service based on environmental cues they might not even be aware of—design accordingly.

Share:The Environmental Cues that Affect our Online Decisions
6 min read

Beyond algorithms, automation, A/B testing, and analytics, the goal of data-driven design is to develop a better understanding of everyday experience.

Share:Six Myths about Data-Driven Design
7 min read

The 2014 international Design for Experience awards program, presented by UX Magazine, is now accepting applications and recommendations.

Share:Kicking Off the 2014 Design for Experience Awards
2 min read

In an excerpt from her new book Design for Kids, Debra Levin Gelman looks at how the relationship between children and technology has changed over the last three decades.

Share:Designing for Kids, Then and Now
5 min read

Helping people make good financial decisions requires design that accounts for loss aversion and the salience of losses.

Share:Designing Effective Experiences for Financial Services
9 min read

The official website for the international Design for Experience awards is up and running!

Share:The Design for Experience Awards Site is Live
1 min read

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