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Conversational Design

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Personalization, engagement, and efficiency—discover how AI and ML are shaping the future of UX design and revolutionizing user experiences.

Article by Ali Abdu
The Future of UX Design: How AI and Machine Learning Are Changing the Way We Design
  • The article cover how AI and ML transform UX design with the following 3 points:
    • Personalization.
    • Engagement.
    • Efficiency.
Share:The Future of UX Design: How AI and Machine Learning Are Changing the Way We Design
4 min read
Article by Andrea Pacheco
What I Learned as a Product Designer at Apple
  • In this article, the author reflects on their experience as a product designer at Apple and shares valuable lessons they learned in areas such as effective communication, storytelling, trusting instincts, and embracing simplicity, among others.
Share:What I Learned as a Product Designer at Apple
8 min read

There is no more significant time to be a designer than the present and no greater reward than creating something new and contributing to the betterment of others, but this also comes with a huge responsibility. As new and emerging technologies evolve at an unprecedented pace, we must ask ourselves: if this pace continues to accelerate, what challenges will we face?

Article by Nour Diab Yunes
Shaping Future Interactions: AI, Ethics, and Robo-Utopia
  • The article proves that collaboration across fields of design, science, engineering, and technology is necessary to create a progressive future.
  • Bias in AI algorithms reflects societal biases and intersectional-centered approaches are necessary to prevent unfair consequences.
  • Advances in technology have allowed us to enhance our physical and cognitive skills, and we are entering a ‘post-human condition’ where our very identity as human beings is being redefined.
Share:Shaping Future Interactions: AI, Ethics, and Robo-Utopia
9 min read
Article by Karri Ojanen
Agile and Design Thinking — How Can They Go Well Together?
  • The article explores how organizations can merge Agile and Design Thinking to create a more flexible, collaborative, and customer-focused approach to problem-solving.
  • The Scaled Agile Framework (SAFe) incorporates Design Thinking principles into the Agile continuous exploration cycle, but it also has some key differences.
  • To successfully blend Agile and Design Thinking, organizations must recognize that Design Thinking is also Agile in its iterative, co-creative, and collaborative approach, and applying too strict of a cadence and speed to the process could be counterproductive.
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5 min read

Addressing these 3 fundamental psychological needs in our products increases user motivation and well-being. Users will be more engaged and more likely to use our designs.

Article by Tanner Kohler
Autonomy, Relatedness, and Competence in UX Design
  • The self-determination theory explains how three basic psychological needs — autonomy, relatedness, and competence — drive human motivation:
    • Autonomy: Users value products they can customize to their needs and preferences.
    • Relatedness: Products that relate to users’ needs and perspectives strengthen relationships and increase satisfaction.
    • Competence: Clear and compelling design helps users become competent using the system, leading to positive outcomes.
  • When it’s challenging to accommodate autonomy, relatedness, and competence in a single design, testing with potential users can help determine which need is the most important.
Share:Autonomy, Relatedness, and Competence in UX Design
11 min read
Striking the right balance between inspiration and innovation might be hard. Let’s explore how to effectively get inspiration from others without losing that magic spark, including some do’s and don’ts along the way.
Article by Peter Ramsey
Copying Designs Doesn’t Work, And Here’s Why
  • The author speculates on the right balance between drawing inspiration from existing designs and creating original work and provides some do’s and don’ts of implementing inspiration.
  • Copying another’s design may result in losing the key elements that make it work, making it difficult to replicate the original experience.
  • Designers can use inspiration as a starting point rather than a destination to fuel creativity.
Share:Copying Designs Doesn’t Work, And Here’s Why
6 min read

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