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Research Methods and Techniques

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The UX Explorers at Ford

  • Agile and Iterative Process, Analytics and Tracking, Automotive, Business UX Leaders, Business Value and ROI, Consumer products, Design, Development, Interface and Navigation Design, Interviews, Marketing and Brand, Mobile Technology, New and Emerging Technologies, Product design, Product Releases and Redesigns, Research Methods and Techniques, Technology, Usability, Visual Design, Voice & Natural Language

An interview with Parrish Hanna and Chris Thibodeau, the heads of experience research and design at Ford Motor Company, on the future of UX for the automotive giant.

Article by Steve Tengler
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7 min read
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Create Great UX in an Agile World by Conducting Lean UX Research

  • Agile and Iterative Process, Analytics and Tracking, Data visualization, Design, Development, iPhone, Mobile Applications, New and Emerging Technologies, Product design, Product Releases and Redesigns, Research Methods and Techniques, Research Tools and Software, Strategy, Team Dynamics, Technology, Usability, User Acceptance Testing

How lean UX research can help great experiences blossom in agile software development environments.

Article by Frank Guo
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7 min read
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Rapid Prototyping for Early Stage Start-Ups

  • Business Value and ROI, Data visualization, Design, Design Tools and Software, Development, New and Emerging Technologies, Product design, Project Management, Prototypes, Research Methods and Techniques, Sketching, Social Networking, Team Dynamics, Technology, User Reported Feedback, Vendor-Client Relationships, Video, Wireframes

The desire to do work for grassroots startups leads a successful agency to the question: “What if we offered a condensed version of our process?”

Article by Kevin Menzie
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3 min read
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Experience Design is a Perspective, not a Discipline

  • Business Value and ROI, Consumer products, Customer Experience, Design, Design Theory, Development, Emotion, Interaction Design, Internal Company Dynamics, Marketing and Brand, Personal and Professional Development, Product design, Project Management, Research Methods and Techniques, Team Dynamics, Technology, Usability, Working With Stakeholders

The co-author of the new book, Experience Design: A Framework for Integrating Brand, Experience, and Value, discusses how to gain the experience design perspective.

Article by Patrick Newbery
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7 min read
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Five Principles for Accommodating User Needs In Developer-Led Projects

  • Agile and Iterative Process, Business UX Leaders, Conferences, Customer Experience, Design, Development, Empathy, Interaction Design, Internal Company Dynamics, Marketing and Brand, New and Emerging Technologies, Product design, Project Management, Research Methods and Techniques, Strategy, Team Dynamics, Technology, The Business of UX, User Acceptance Testing, User Reported Feedback, Visual Design, Working With Stakeholders

Keeping the user at the center of developer-led projects requires empowering your team to think like the user.

Article by Tracy Brown
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7 min read
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Four Steps to Customer Experience Maturity

  • Analytics and Tracking, Business UX Leaders, Customer Experience, Design, Empathy, Facebook, Marketing and Brand, Mobile Applications, Mobile Technology, New and Emerging Technologies, Product design, Research Methods and Techniques, Social Networking, Technology, The Business of UX, Twitter, Usability, User Reported Feedback

Companies that are eager to create superior customer experiences must repair, elevate, optimize, and differentiate their CX programs and initiatives.

Article by Megan Burns
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4 min read
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