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Industry Trends

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Just Grow Up: Why Design Maturity Models Might Be Harming Our Industry!

  • Design Models, Design Standards, Design Strategy, Design Thinking, Industry Trends, Innovation, UX Design

The article discusses how we use maturity models in design and argues that “immaturity” frequently reflects smart strategic choices. Instead of trying to reach ideal standards, we should focus on how design aligns with business objectives.

Article by Andy Budd
IDEAS IN BRIEF
Just Grow Up: Why Design Maturity Models Might Be Harming Our Industry!
  • The article questions how mature a design is. It states It states that some strategic decisions are called immature.
  • The piece uses budget airlines and luxury carriers as examples. These examples demonstrate that design decisions are based on business strategies, rather than universal standards.
  • The article says we should judge design based on how well it matches business goals, not by strict rules.
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3 min read

Head of Design is Dead, Long Live the Head of Design!

  • Design Leadership, Design Management, Design Systems, Design Trends, Future of Design, Industry Trends, Influence, Product design, UX Design, UX Strategy

The role of the Head of Design is transforming. Dive into how modern design leaders amplify impact, foster innovation, and shape strategic culture, redefining what it means to lead design today.

Article by Darren Smith
IDEAS IN BRIEF
Head of Design is Dead, Long Live the Head of Design!
  • The article examines the evolving role of the Head of Design, highlighting shifts in expectations, responsibilities, and leadership impact within design teams.
  • It discusses how design leaders amplify team performance, foster innovation, and align design initiatives with broader business goals, especially under changing demands in leadership roles.
  • The piece emphasizes the critical value of design leadership as a multiplier for organizational success, offering insights into the unique contributions that design leaders bring to strategy, culture, and team cohesion.
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Share:Head of Design is Dead, Long Live the Head of Design!
9 min read
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