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Walt Disney: The World’s First UX Designer

  • Analytics and Tracking, Business UX Leaders, Business Value and ROI, Consumer products, Customer Experience, Design, Development, Empathy, Employee Experience, Flow and Immersion, Gaming, Information Design and Architecture, Interface and Navigation Design, Marketing and Brand, Personal and Professional Development, Project Management, Prototypes, Psychology and Human Behavior, Research Methods and Techniques, Search, SEO, and SEM, Team Dynamics, Technology, User Reported Feedback, Visual Design

Attention to detail, a focus on immersion, and the desire constantly improve his products made Walt Disney one of the earliest designers of user experience.

Article by Joseph Dickerson
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8 min read
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Five Steps to Enterprise Gamification

  • Business Value and ROI, Customer Experience, Design, Design Tools and Software, Digital Publishing and eBooks, E-commerce, Emotion, Enterprise Products, Gaming, Interface and Navigation Design, New and Emerging Technologies, Privacy and Data Security, Product design, Psychology and Human Behavior

With gamification continuing to grow in popularity as a way to engage users, the new book Gamification at Work lays out the five steps of “player centered design.”

Article by Janaki Kumar
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7 min read
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Dark UX: The Elements of The Video Gambling Experience

  • Analytics and Tracking, Business Value and ROI, Customer Experience, Design, Flow and Immersion, Gaming, Information Design and Architecture, Interaction Design, Interface and Navigation Design, Psychology and Human Behavior, Research Methods and Techniques, Technology, Technology for the Common Good

Slots and other electronic gambling machines often employ dark design patterns that encourage users to spend and play more without stopping or burning out.

Article by Marc Miquel
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6 min read
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Embracing the UX Spectrum

  • Consumer products, Design, Design Theory, Empathy, Flow and Immersion, Gaming, Interaction Design, Marketing and Brand, Product design, Research Methods and Techniques, Social Media Marketing, Strategy, Technology, Visual Design, Web

Empathy, creativity and systems thinking play crucial parts in the design of successful experiences and can also foster consensus within the UX community

Article by Jordan Clayton
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7 min read
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Designing Down from Science Fiction: A Staged Approach

  • Augmented Reality, Consumer products, Data visualization, Design, Design Tools and Software, Development, Gaming, Gestures, Heuristics, Input devices, Interaction Design, Interface and Navigation Design, Microsoft, New and Emerging Technologies, Product design, Product Releases and Redesigns, Prototypes, Technology, Touch, Usability, User Acceptance Testing

The user interfaces presented in science fiction can be a huge source of inspiration, but designing down is often required to make them an approximate reality.

Article by Dan Turner
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9 min read
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How to Design for the Gut

  • Analytics and Tracking, Design, Development, Emotion, Ethnography, Eye tracking, Facebook, Gaming, Interaction Design, Mobile Applications, Mobile Technology, Product design, Psychology and Human Behavior, Research Methods and Techniques, Research Tools and Software, Twitter, Usability, User Acceptance Testing, Web

Designing for visceral reactions in your users can create experiences that deliver emotional satisfaction and drive habitual use.

Article by Chuck Longanecker, Morgan Brown
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6 min read
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