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Rohith M S

Design Manager | Tekion Corp

Hello everyone, I’m Rohith from Bangalore, India. I’m a self-taught designer and have been fortunate enough to be a part of the UX community for more than a decade now.

I try to approach every problem statement with basic common sense, which helps me shape technology into products. Working under some great mentors and designers has progressively taught me about the inclusive design approach. I currently work at Tekion as a Design manager while designing and maintaining the retail and service offerings. Previously, I worked at AirAsia Tech, leading the Indian design team

The UX of default settings in a product

  • Business Value and ROI, Consumer products, Empathy, Interface and Navigation Design, iPhone

How default settings are essential to providing better customer experience and diminish users’ decision fatigue.

Article by Rohith M S
IDEAS IN BRIEF
The UX of default settings in a product
  • Default settings play a much bigger role in our experience with products than we may realize.
  • Learning how to use new products might be strenuous and this is often aggravated by decision fatigue experienced by users.
  • By providing pre-selected values default settings ease customers experience and eliminate the inconvenience of wasting time on selecting all the preferences autonomously

Read the full article to learn more about how to design for default settings.

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