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Lee Dale

Lee has spent the past 15+ years working with organizations to help them realize the transformative capabilities of digital. From customer experience to service delivery, Lee’s day-to-day at Say Yeah is spent coaching organizations—from public sector to industrial, sports to finance, insurance and more—on how to leverage technology and human-centred design processes in ways that increase market opportunity and engagement while reducing costs and inefficiencies. This is accomplished by guiding teams towards delivering exceptional, accessible, and inclusive experiences across all consumer touchpoints and related services. You can follow Lee on Twitter @leedaleyyz and find more product insights from him on Say Yeah’s Digital Insights blog.

    A comprehensive guide for using your MVP to get the right product to market, fast.

    Article by Lee Dale
    Share:The Experience Makes the Product, Not the Features
    9 min read
    features-dont-make-the-product-small

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