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Joe Martin

Founder | Martin Creative

Joe Martin is a technology-focused entrepreneur and international speaker from Chicago. His ideas on leadership have been featured on Fox News, Tasty Trade, and WCIU. With multiple appearances on radio, podcasts, and a 2019 TEDx Talk, he advises companies on communication, culture, and website conversion strategies through his agency, Martin Creative.

Using Trust & Personalization to Improve Your Website

  • Design, Emotion, Human factors, Interaction Design, Personal and Professional Development, Product design, Psychology and Human Behavior

In building a website for conversions there are two major elements we are looking to convey — trust & personalization.

Article by Joe Martin
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