My name is Dash. Well, actually, it’s Dashiel – but after gathering a life-long dataset of user feedback from an A/B test via the “introduce myself” task scenario, I’ve gained the summative insight that, in terms of satisfaction, effectiveness and efficiency (particularly the latter), it was necessary that Dashiel iterated into Dash. Although my friends and family would probably refer to me as a tennis burnout or table tennis enthusiast, in reality I am actually a User Experience Architect.

I create usable, enjoyable digital experiences driven by a design thinking process and guided by the needs and desires of internal and external stakeholders. I draw upon my past experience in startups, freelancing, and consulting, as well as the wealth of user experience knowledge I have gained throughout my M.S. in Human-Computer Interaction and M.S. in Information Design & Strategy journeys. From concept to launch, I incorporate full-cycle UX tools & methodologies and am continually excited by future opportunities to play my part in delivering innovative digital solutions.