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New brand launches for London 2012

by Alex Schleifer
1 min read
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The new brand for the London 2012 Olympics has been revealed. Apparently it’s meant to be “dynamic, modern, flexible”, “user-friendly” and seen on “social networks and mobile phones”. Too bad it’s horrendous then.

The new brand for the London 2012 Olympics has been revealed. Apparently it’s meant to be “dynamic, modern, flexible”, “user-friendly” and seen on “social networks and mobile phones”. Too bad it’s horrendous then.

post authorAlex Schleifer

Alex Schleifer
Alex is CEO of Sideshow , an award winning creative agency. You can read his blog here.

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