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Defining and Informing the Complex Field of User Experience (UX)
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The Complexity of Simplicity
Keeping user-centered designs simple can be extraordinarily complicated, so staying focused is key.
Article - Jay Selway - March 5, 2013 - 7 Comments
When and Where to “Woohoo”
Crafting compelling and valuable copy requires infusing the brand's voice with a human tone that users respond to.
Article - John Caldwell - February 25, 2013 - 2 Comments
The Customer-Generated Service Revolution
Service companies that are maintained by their users are growing in numbers and providing a new level of customer experience.
Article - Joe Macleod - February 15, 2013 - 0 Comments
Improve Your Odds when Hiring for UX
There's no sure thing when hiring for user-centered design roles, but you can take steps to improve your odds of finding a winner.
Article - Greg Zapar - February 14, 2013 - 8 Comments
Sharpening Your Competitive Edge with UX Research
A digital wedding planning design project with Martha Stewart Living demonstrates the power of taking UX research to the next level.
Article - Rebecca Flavin - February 1, 2013 - 4 Comments
Fostering a Culture of Innovation
Environments that create game-changing products and services need to remain vibrant at every level.
Article - Megan Geyer - January 23, 2013 - 0 Comments
4 Reasons Your UX Investment Isn’t Paying Off
Successful user experience efforts require more than just investment—they also need proper implementation.
Article - Hilary Little - January 22, 2013 - 13 Comments
When UX Research Begins, Become the Voice of Reason
Getting the best possible results from user research requires thorough and reasoned communication at the onset from UX team leaders.
Article - Tomer Sharon - January 17, 2013 - 1 Comments
Stanislavski and the Reluctant Stakeholder
Tools employed by a mighty Russian acting coach can also can also be used to ease clients into an empathetic state.
Article - Tracy Brown - January 15, 2013 - 0 Comments
Get Your Content Strategy Out of the Drawer with Governance
Give your content strategy a backbone and a fighting chance by putting a plan and some tools behind it.
Article - Meghan Casey - January 11, 2013 - 0 Comments