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Title 2:  The powerful research technique you're not using “There is an interesting dance here, in that data (observations, equations, structural formulas, spectr ...

Article - Cyd Harrell, Jodi Leo - April 19, 2013 - 5 comments - 0 attachments

"Something old, something new, something borrowed, something blue, and a silver thruppence in her shoe."—classic wedding tradition In the modern software development environment, UX and agile practitioners are becoming part of a growing ...

Article - Michael Lai - April 16, 2013 - 7 comments - 0 attachments

Title 2:  A complete disregard for user experience leads to drastic action This actually happened. An e-commerce website had been designed and developed . Lau ...

Article - Pete Mackie - April 05, 2013 - 19 comments - 0 attachments

Over the last six months, my company, Cyber-Duck , went through the intensive process of becoming ISO (International Standard Organization) 9001 certified by British Standards International (BSI). As part of the certification process, we were require ...

Article - Danny Bluestone - March 25, 2013 - 1 comment - 0 attachments

User experience is most often thought of in the context of public-facing designs, like e-commerce sites and, more recently, mobile apps . Increasingly, however, organizations are becoming aware of the benefits of UX to what they do internally ...

Article - Clive Howard - March 08, 2013 - 4 comments - 0 attachments

Every project I've worked on in my 17-year career has had one thing in common. At some point someone says, "It should be simple." But what does "simple" actually mean? People can always tell when something is simple, uncomplicated, elegant, not ...

Article - Jay Selway - March 05, 2013 - 7 comments - 0 attachments

Title 2:  Creating copy that elicits emotion and conforms to brand character As a writer for user experiences, I’m faced with many challenges: How do I get my customers ...

Article - John Caldwell - February 25, 2013 - 2 comments - 0 attachments

Since the 1970s, changes in the economic structure of countries like the United States and the UK have created a marked shift from producing goods to providing services. With manufacturing in decline, the service sector has continued to develop over the ...

Article - Joe Macleod - February 15, 2013 - 0 comments - 0 attachments

We’ve all seen the flurry over the past several years of both agencies and corporate entities investing in hiring UX talent. (To spare definitions, I’ll let “UX” equate to anything from information architect to researcher to interface designer ...

Article - Greg Zapar - February 14, 2013 - 6 comments - 0 attachments

  Why does it make sense to pay more for coffee even if it tastes the same? How could it be successful to give away two pairs of shoes every time you sell one? What about the color red makes an iPod more expensive?  It's the business model ...

Event - Cooper U - February 06, 2013 - 0 comments - 0 attachments