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- The Importance of Designing an Experience Culture
There is no shortage of stories about business missteps in today's digital and social media realms. As brands try to invite customers into their processes and provide greater transparency Into their worlds, stories like Nestlé's disastrous Facebook cu ...
Article - Cynthia Thomas - December 20, 2010 - 11 comments - 0 attachments
- Customer Experience Nirvana
Title 2: How UX and marketing are set to increasingly collaborate Historically speaking, marketing and UX have been either somewhat at odds or simply unconcerned with e ...
Article - David Moskovic - December 01, 2010 - 15 comments - 0 attachments
- Crafting the UX of REI's Retail Experience
UX Magazine sat down with Samantha Starmer, Manager, eCommerce Experience at REI at the Forrester Customer Experience Forum . This discussion was part of our ongoing effort to profile business UX leaders so other businesspeople can learn from the ...
Article - Samantha Starmer - November 30, 2010 - 2 comments - 0 attachments
- User and Customer Experience in a Member Services Organization
Title 2: An interview with Sylvia Veitia of AAA UX Magazine sat down with Sylvia Veitia, Vice President of Member Experience at AAA at the Forrester Customer Expe ...
Article - Sylvia Veitia - November 09, 2010 - 1 comment - 0 attachments
- Profiling TIAA-CREF's UX Practice
Title 2: The Business of Better Experience in Financial Services UX Magazine sat down with Cynthia Kellam, Vice President, Digital Experience Design & New Media for ...
Article - Cynthia Gage Kellam - October 19, 2010 - 0 comments - 0 attachments
- Accessibility and the Law
Title 2: How good UX can keep you out of court Website accessibility is obviously an integral part of user experience; a negative user experience is certain to occu ...
Article - Gregory P. Care - September 07, 2010 - 9 comments - 0 attachments
- When You Startup with UX
As a consultant living and working in NYC, I come into contact with a lot of entrepreneurs and the startups they're trying to get off the ground. They have limited budgets, limited resources, and boundless aspirations. And not one of them has a full ...
Article - Whitney Hess - July 21, 2010 - 7 comments - 0 attachments
- Profiling business UX leaders: A new series on UX Magazine
For companies to succeed at creating great user experiences in their products, the entire company must be focused on UX to some degree. It’s not sufficient to just hire a CXO or create an isolated UX team, nor can marketing or IT departments take up the ...
Article - Jonathan Anderson | UX Magazine - April 16, 2010 - 2 comments - 0 attachments
- Mark Hurst Talks About Listening
Title 2: Taking UX Out of the Ivory Tower and Into Company Culture Mark Hurst is an entrepreneur and writer concerned with the idea of "good experience"—in particular, ...
Article - Mark Hurst, Michael Grossman - April 13, 2010 - 6 comments - 0 attachments
- Failing Fast: Getting Projects Out of the Lab
“Failing fast” means getting putting applications out in the wild as soon as possible to learn whether they will succeed. This gives you access to early user feedback to quickly weed out ideas and methods that don’t work. Failing fast is a good thin ...
Article - Tony Hillerson, Alan Lewis, Scott Green, Ryan Stewart, Randy Rieland - November 23, 2009 - 0 comments - 0 attachments