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POP UX! LEGO Teaches us About the Power of Near-Perfect User Experience
LEGO toys give users a consistently rewarding experience that stays on-brand no matter how weird building projects get.
Article - Josh Tyson | UX Magazine - February 28, 2013 - 15 Comments
When and Where to “Woohoo”
Crafting compelling and valuable copy requires infusing the brand's voice with a human tone that users respond to.
Article - John Caldwell - February 25, 2013 - 2 Comments
Five User Experience Lessons from Laura Dern
Potent lessons in improving user-centered designs from an unlikely source: Laura Dern.
Article - Steve Tengler - February 22, 2013 - 1 Comments
Love, Hate, and Empathy: Why We Still Need Personas
Often mocked and misunderstood, when created with diligence and integrity, personas are an extremely valuable design tool.
Article - Kyra Edeker, Jan Moorman - February 21, 2013 - 9 Comments
The Customer-Generated Service Revolution
Service companies that are maintained by their users are growing in numbers and providing a new level of customer experience.
Article - Joe Macleod - February 15, 2013 - 0 Comments
Improve Your Odds when Hiring for UX
There's no sure thing when hiring for user-centered design roles, but you can take steps to improve your odds of finding a winner.
Article - Greg Zapar - February 14, 2013 - 8 Comments
Putting Your Content to Work: A user-centric approach to evaluation
Taking stock of your content's punch and relevance to users reveals pathways to rewarding interactions.
Article - Lindy Roux - February 13, 2013 - 0 Comments
Sharpening Your Competitive Edge with UX Research
A digital wedding planning design project with Martha Stewart Living demonstrates the power of taking UX research to the next level.
Article - Rebecca Flavin - February 1, 2013 - 4 Comments
Eight UX Design Trends for 2013
A look at 8 trends in technology that will affect the way we design for user experience in 2013.
Article - THE MEME - January 30, 2013 - 3 Comments
Content Strategy and Its Cousins
As with many elements of user experience design, "content" is subject to many different applications and definitions.
Article - Melissa Rach - January 28, 2013 - 6 Comments