Paul Bryan is a User Experience Consultant at Retail UX in Atlanta, GA. A UX Strategist and Researcher, Bryan started designing e-commerce Web sites in 1995, in Barcelona. Since founding Retail UX in 2002, Paul’s consulting clients have included some of the most successful corporations in the world—The Home Depot, Coca-Cola, SAP, Delta Air Lines, Philips, Macy’s, Bloomingdales, Cox, and GE. He manages the UX Strategy and Planning group on LinkedIn. Paul writes short, punchy findings from his work on Twitter @paulbryan.