- Customer Experience, Design, Design Theory, Human factors, UX Education, UX Magazine
The “designer’s gaze” has a huge impact on users’ perception — the way designers view and translate the world can have both intended and unintended consequences.
• Now designers start adopting a very particular perspective, referred to as the designer’s gaze, through which they begin to view their work and the wider world. The author speculates on the concept of the “designer’s gaze” and how much control over users it has.
• We are aware that many of our current issues are a result of the fixes we found for earlier issues. That’s why it’s vital to find a balance between intended and unintended consequences as a designer.
• In order to contribute insights to our work that go beyond those framed by flows and personas, we must seek out opportunities to listen to the world around us. That’s the key to equity design.
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- December 13, 2022