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Paul Hagen

Principal | Forrester Research

At Forrester, Paul leads research on customer experience strategy (B2C and B2B), organizational design and culture, and customer experience leadership structures including the Chief Customer Officer and Chief Experience Officer position. Secondary areas of focus include CRM, voice of the customer, and customer experience measurement.

How Chief Customer Officers Orchestrate Experiences

  • Analytics and Tracking, Business UX Leaders, Business Value and ROI, Customer Experience, Employee Experience, Employment and Hiring, Government and Public Services, Healthcare, Internal Company Dynamics, Marketing and Brand, Mobile Technology, Project Management, Social Networking, Team Dynamics, The Business of UX, Working With Stakeholders

When used correctly, a Chief Customer Officer can drive customer experience efforts that change the way a company operates for the better.

Article by Paul Hagen
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