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Season 7—Spring 2026  ·  20 episodes  ·  Through-line: the human architecture of institutional change
Contributing Author

Matthew Franks

UX Magazine Fellow
Matthew Franks

Meet @franknatic, the CEO of Modernist Studio. Matt helps client partners identify user centered product & service opportunities and build strategies to deliver future innovations. Matt is also an avid craftsman who will find any excuse to get to a workshop and build, weld, or CNC something into existence.

Contributions to UXM

1 piece
1
Class of 2021

Fear and Loathing in Design Strategy