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Laura Klein

Principal | Users Know

Laura fell in love with technology when she saw her first user research session over 20 years ago. Since then, she’s worked as an engineer, user experience designer, and product manager in Silicon Valley for companies of all sizes. She’s written two books for product managers, designers, and entrepreneurs, Build Better Products (Rosenfeld Media ’16) and UX for Lean Startups (O’Reilly Media ’13), and she’s a frequent speaker at tech conferences, including SXSW, Lean Startup Conference, and Mind the Product. She is currently Principal at Users Know, a UX design consultancy, and works as a coach and adviser to product teams and startups. 

    Where Product Ideas Come From

    • Consumer products, Design, Development, Employee Experience, Human factors, Internal Company Dynamics, Product design, Team Dynamics

    Ideas are easy and fun to create, which means that, for any given product, you have far more “great” ideas than you could ever build and test.

    Article by Laura Klein
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    8 min read
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