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The Agentic Design Stack  |  UX is the future of AI
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Season 7—Spring 2026  ·  12 episodes  ·  Through-line: the human architecture of institutional change
Contributing Author

John Moore

UX Magazine Fellow
John Moore

Today, through his Brand Autopsy Marketing Practice, John shares marketing and business advice with companies aspiring to become the next Whole Foods or Starbucks. John is also the author of the well-read Brand Autopsy blog and the author of TRIBAL KNOWLEDGE: Business Wisdom Brewed from the Grounds of Starbucks Corporate Culture. Available at Amazon.com

Contributions to UXM

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Class of 2007

No Business Is Perfect