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Jay Mays

Jay Mays is a 20-year sales veteran, comedy producer and recovering stand-up comedian.
As Managing Partner of Pitch Lab, he combines the worlds of comedy and sales to help sales teams differentiate from the competition, build stronger connections, and win more deals.
Throughout his career he’s worked with numerous marquee clients including AT&T, TEDx, Live Nation, and the Miami Marlins.
His passion isn’t limited to sales, he’s also into cortados, ’90s alt rock, the beach, The Onion, Larry David, dry socks, dark chocolate, and, of course, his family.

What can UX designers learn from stand-up comedians?

Article by Jay Mays
Five Lessons Every Experience Designer Сan Learn From Stand-Up Comedians
  • As experience design continues to become more widely adopted and utilized by organizations of every size, experience designers are more likely to find themselves presenting their ideas to stakeholders.
  • Many comedian techniques have special resonance in the realm of experience design.
  • Become a UX comedian by taking these simple steps:
    • Don’t prepare too much content
    • Start with a story
    • Communicate value before asking for an investment
    • Know how and when to improvise
    • Bear in mind that different stakeholders respond to different approaches
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