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Frank Guo

Principal | UX Strategized LLC

Frank Guo provides UX strategy and design consulting through his firm, UX Strategized LLC, helping leading companies like eBay, PayPal, Yahoo!, StubHub, and IMVU improve user experience, usability, product strategy, and digital marketing. He has published 15+ professional papers and co-authored a book chapter related to user experience.

Combining eye-tracking data with conventional usability studies can give you unparalleled insight into how to better guide user attention and refine their experience.

Article by Frank Guo
Share:Leveraging Eye Tracking to Create an Engaging User Experience
6 min read

How lean UX research can help great experiences blossom in agile software development environments.

Article by Frank Guo
Share:Create Great UX in an Agile World by Conducting Lean UX Research
7 min read

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