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Ed Vinicombe

A ski loving, Brightonian travel enthusiast who discovered his passion for design by designing his own skateboards. Today, I live for empowering product design teams to create products with lasting & meaningful value.

The People Paradox: Human Nature’s Impact on Digital Transformation

  • Customer Experience, Design, Usability, UX Education, UX Magazine

Ways human nature impacts digital transformation and how to build an affective team that will lead to a desired result with the only ingredients that are required to make it a success – people and collaboration.

Article by Ed Vinicombe
IDEAS IN BRIEF
The People Paradox: Human Nature’s Impact on Digital Transformation
  • Many organisations fail to meet their intended goal of digital transformation, because it is primarily a function of people.
  • It’s exactly when people work together collaboratively in pressured environments that we can see the dichotomous impact of human nature on large-scale initiatives like digital transformation.
  • Even though team sizes have become really bloated and organisations can fall into the intelligence trap, with the right environment and culture in place to facilitate that level of collaboration, a large group of smart, diverse people will impede an organisation’s digital transformation ambition.
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