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The Agentic Design Stack  |  UX is the future of AI
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Season 7—Spring 2026  ·  12 episodes  ·  Through-line: the human architecture of institutional change
Contributing Author

Colin Shaw

CEO
Colin Shaw

Colin is recognized by Linkedin as one of the ‘World's Top 150 Business Influencers’. He is Founder & CEO of Beyond Philosophy LLC who helps organizations grow by identifying hidden, unmet needs.- The Financial Times selected his company, Beyond Philosophy LLC, as one of the best management consultancies- Brand Quarterly readers also voted him one of the 'top 50 Marketing Thought Leaders Over 50' for two years in a row.- A Global Guru poll established him as one of the top ‘Customer Service Gurus’ in the world.Colin has written seven bestselling books on Customer-driven growth. He is the co-host of the highly successful Intuitive Customer podcast. https://beyondphilosophy.com/podcasts/Colin's company, Beyond Philosophy LLC, helps organizations unlock growth by discovering customers' hidden, unmet needs that drive value ($). We capitalize on this by improving your customer experience to meet these needs thereby retaining and acquiring new customers across the market.Beyond Philosophy LLC has helped many of the world's most prestigious organizations grow. One client, Maersk Line, the world’s largest container shipping company, improved their net promoter score by 40 points in 30 months that lead to 10% in shipping volumes.Colin is an accomplished keynote conference speaker who can inspire organizations to focus on their Customers.His followers can subscribe to his LinkedIn newsletter 'Why we buy'. Just read one of Colin's articles and subscribe.Follow Colin on Twitter @ColinShaw_CXIntuitive Customer Podcast - https://beyondphilosophy.com/podcasts 

Contributions to UXM

2 pieces
1
Book Excerpt  ·  Crisis Engineering

The Crisis Worth Using

The five indicators of a genuinely useful crisis—and the difference between the kind that opens a window for transformational change and the kind that merely accelerates collapse. Excerpted from Crisis Engineering.

7 min read April 2025 ◆ The Useful Crisis
2
Guest Article

When the Window Opens: A Field Guide to Crisis Seizing

Written for UXM as a companion to the episode. Not theory—what Marina actually does when she walks into a failing system with a 90-day mandate and no authority to hire. Practical, specific, and unsettling in the best way.

11 min read April 2025 ◆ The Useful Crisis

Ideations

1 cluster
The Useful Crisis
S7 Ep. 4  ·  7 pieces  ·  April 2025