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Bruce Temkin

Bruce Temkin, Customer Experience Transformist, is the managing partner of Temkin Group and is widely viewed as a leading expert in how large organizations build differentiation with customer experience. Prior to founding Temkin Group, Bruce spent 12 years at Forrester Research where he led many parts of the research organization and was the most-read analyst in the company for 13 consecutive quarters.

The Total Experience

Customer Experience, Marketing and Brand, The Business of UX

The elements of better customer experiences, and how to deliver on them.

Article by Bruce Temkin

April 18, 2011

4 min read

Bruce Temkin

The Total Experience

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