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Ali Abdu

The Future of UX Design: How AI and Machine Learning Are Changing the Way We Design

  • Artificial Intelligence, Conversational Design, Design, Design Theory, Things UX People Like, UX Magazine

Personalization, engagement, and efficiency—discover how AI and ML are shaping the future of UX design and revolutionizing user experiences.

Article by Ali Abdu
IDEAS IN BRIEF
The Future of UX Design: How AI and Machine Learning Are Changing the Way We Design
  • The article cover how AI and ML transform UX design with the following 3 points:
    • Personalization.
    • Engagement.
    • Efficiency.
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4 min read

How Your Brand Experience Affects The User Experience

  • Customer Experience, Marketing and Brand, Product design, UX Education

Delivering an outstanding user experience for your customers has become a challenge for organizations in recent years. A customer experience involves much more than excellent quality or service.

Article by Ali Abdu
IDEAS IN BRIEF
How Your Brand Experience Affects The User Experience
  • While excellent quality or service is important, a strong connection between a brand and a user ensures the best experience possible.
  • Branding is vital for a number of reasons:
    • it creates a feeling of trust;
    • it helps a customer to make a decision when comparing products from different companies.
  • There are various UX factors that are highly influenced by branding:
    • the logo and company colors;
    • the branding style;
    • the details of design.
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4 min read
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