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Ahava Leibtag

Principal and Owner | Aha Media Group, LLC

Ahava R. Leibtag has more than 15 years of experience in writing, messaging, and marketing. Her specialty is creating marketing campaigns designed to reach end-users, no matter how intricate the subject matter. Ahava is the Principal and owner of Aha Media Group, LLC, a full service Web consulting firm that has been in operation since October 2005. Clients include Johns Hopkins Medicine, Wake Forest University Baptist Medical Center, Washington Cancer Institute, Georgetown University Hospital, Franklin Square Hospital Center, and Montgomery General Hospital. She is the author of The Digital Crown: Winning at Content on the Web.

Ahava’s position as a Communications Strategist for a government agency gave her unique perspective in writing customer-centric prose. Previously, she worked in the Corporate Communications department of Russell Reynolds Associates, a leading international executive recruiting firm. Ahava has also worked for two major advertising agencies and a commercial production company.

An excerpt from The Digital Crown explains the goal of effective content: users immediately recognize it, know it is for them, know what to do, and do it.

Share:Book Excerpt: The Digital Crown
3 min read
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