- Internal Company Dynamics, Team Dynamics
UX pros increasingly act as translators & diplomats for their teams.
Share:The Expanding Role of User Experience Design
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- May 25, 2011
5 min read

Aarron Walter is the user experience design lead for MailChimp. Aarron writes about web design for industry publications, and has written a few books, the latest of which is Designing for Emotion to be published in the summer of 2011 by A Book Apart. He’s also 50% of the magic behind the UX Sketchbook, an essential tool for capturing interface design ideas. Follow his ramblings on Twitter: @aarron.
UX pros increasingly act as translators & diplomats for their teams.
Gamification ranges from superficial afterthought to fundamental element.