UX Magazine

Defining and Informing the Complex Field of User Experience (UX)
August 22, 2012

Behavior by Design

This course is broadly about a field I call “behavior engineering”, a topic at the intersection of psychology, technology, and business. Behavior engineering encompasses user experience design, behavioral economics, and a dash of neuroscience.

In an online world of ever-increasing distractions, habits matter. In fact, the economic value of web businesses increasingly depends on the strength of the habitual behavior of their users. These habits ultimately will be a deciding factor in what separates startup winners and losers.

So, if you are a frustrated creator, this introductory course is for you! My hope is that you will takeaway some of the key understandings around habit-forming technology so you can 1) better understand your own behavior and 2) help you build stuff to help us all. 

Table Of Contents

  • Over 7 lectures and 3.5 hours of content!


No Of Lectures
No Of Hours
3.5 hours
  • How long do I have access to the course materials?
    You can view and review the lecture materials indefinitely, like an on-demand channel.
  • What is the refund policy on the course?
    We like to keep our users happy, so we have a 30-day no questions asked refund policy. Send an email to support@udemy.com for refund requests.
  • Can I take my courses with me wherever I go?
    Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!