Kerry Bodine

Vice President/Principal Analyst

Forrester Research

Kerry is a vice president and principal analyst in Forrester's customer experience research practice and the co-author of Forrester's book, Outside In: The Power of Putting Customers at the Center of Your Business. Follow her on Twitter: @kerrybodine.

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ARTICLES BY THIS AUTHOR

Many of the tools in your UX kit can be put to work in customer experience, which looks at how customers perceive every interaction with a company.

Kerry Bodine - NO. 1 042

In the age of the customer, finding common ground between CX and UX benefits everyone.

Kerry Bodine - NO. 914