Beth Koloski is a Lead Experience Architect at EffectiveUI. She has more than 12 years of experience designing user interfaces for Web-based software, leading successful projects for clients such as Orbitz, Domino’s, Red Bull and Standard & Poor’s.

Prior to joining EffectiveUI, Beth held senior interaction design roles at Crispin Porter + Bogusky, texturemedia and Foci. Beth was the Experience Design Director for the American Institute of Graphic Arts (AIGA) Colorado Chapter Board of Directors from 2005-2006, and served as the editorial assistant for O’Reilly’s book titled, Information Architecture for the World Wide Web: Designing Large-Scale Web Sites.   

Additionally, Beth is a contributor to UX Magazine and speaks at industry events such as IA Summit.

 Beth received her Bachelor of Arts in English from St. Mary's College of California and her Master of Arts in English Literature from New York University.