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Poornima Vijayashanker

Poornima was as a founding engineer at Mint.com. After Mint was acquired by Intuit, she decided it was time to go from being a founding engineer to a founder! She started BizeeBee, out of a passion for yoga, which grew out of a 6 year practice. BizeeBee helps fitness businesses with customer management, and currently services private instructors and studios around the country. She is also the founder of Femgineer, a business that helps tech professionals and entrepreneurs, especially women, level up their careers.

    In an excerpt from her new book, How to Transform Your Ideas into Software Products, Mint.com’s founding engineering shows how strategic design can give you an edge.

    Article by Poornima Vijayashanker
    Share:Differentiating with Design
    9 min read
    differentiating-with-design-small

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