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Emma Reeves

Different | Senior Consultant

Emma Reeves is a Senior Consultant for Different in Sydney. Over the last 6 years she has worked with a wide range of clients across the financial services, media and retail sectors, helping them better understand their customers through design research. Emma has a BSc in Psychology from University College London.

    It’s Business and It’s Personal

    • Apple, Customer Experience, E-commerce, Google, Heuristics, iPhone

    As the ease of self-service the Internet provides customers continues to expand, it’s important for businesses to keep predictability, efficiency, and convenience in focus to provide a user experience that feels personal.

    Article by Emma Reeves, Sarah Richards
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    Share:It’s Business and It’s Personal
    11 min read
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