Ethical design involves much more than the General Data Protection Regulation (GDPR). A lot of people have realized that big organizations like Facebook should act more responsibly. Otherwise, they can face consequences in court due to the way they treat user's data. But we should go further!

You may have come across the term “human factors design” in the past, but what exactly is it? In this article, we will review why it’s so important, key human factor design principles, and methods to evaluate how well you’ve considered human factors in your design.

As 2020 comes to an end (yay) there’s no reason you can’t finish it off on a positive note by taking some steps to put in place an improved B2B customer experience plan across your business.

When we assume our design is flawed, we advocate for the user and can begin taking actionable steps towards building an outstanding product a user will enjoy.

In the last decade, we’ve witnessed the explosion of subscription-based “membership,” from movies, music, and audiobooks to elite global communities, razor blades, and dog food. While this phenomenon has been fueled in part by the growth of digital channels, targeted marketing, and the rise of the sharing economy, ultimately driving companies across industries to adopt a version of this business model is the irresistible promise of recurring revenue and sustained customer loyalty.

Conversational Design has become the industry standard for VUI. By crafting “Product Personas”, we can create a unified and engaging voice for our product which fits our users expectations and needs.

There are 1.2 Billion teenagers in the world! And this generation of teenagers grew up in a time when technology had already become mainstream. Therefore teens are comfortable clicking, typing, tapping, swiping, and conversing with text-based, or speech-based chatbots.

How can we identify opportunities to design for more inclusion, equity, and even joy in everyday life of our cities? The team realized that the studio was not just about community design, but was also about becoming a community of support to each other and larger surroundings during this challenging time.

A collection of actionable advice for the job hunting Jr Designer

There are so many identities, circumstances, and fluid behaviours that influence your users, on a moment-to-moment basis, and on a longer-term basis.