An excerpt from The Digital Crown explains the goal of effective content: users immediately recognize it, know it is for them, know what to do, and do it.
Effective writing for UX projects often requires copy that guides users discretely and then disappears into the background—here are five guidelines to get you there.
Article - Ben Barone-Nugent - October 30, 2013 - 4 Comments
The results page is a crucial piece of the search experience, and presents an opportunity to meet users' information needs and engage a dialogue that guides them.
Article - Tony Russell-Rose - October 25, 2013 - 2 Comments
With the proliferation of new mobile devices and operating systems, each with specific requirements, an adaptive design strategy creates products that adapt over time.
Article - David Sachs - October 15, 2013 - 3 Comments
